OUR METHODOLOGY
Data for Better Decisions
and a Clearer View
Three complementary methods. A more complete picture.
Tempo Pulse uses structured, transparent research methods to help you understand the public information environment, measure how AI systems represent your subject, and test how changes to information can shape AI narratives.
THE TEMPO PULSE METHOD
01
Observe
what people are saying
02
Measure
what AI is saying
03
Test
what can change it
04
Track
changes over time
05
Make
data-driven decisions
THREE PRODUCTS. ONE INTEGRATED METHODOLOGY.
Different questions. A complete understanding.
Each product uses a purpose-built methodology to answer a different question about the information environment. Together, they give you a clearer, more actionable view.
TEMPO PULSE
Chatter Search
Understand the Conversation
Measure what people are saying across publicly accessible online conversation — what’s being discussed, how broadly it’s shared, and whether it’s gaining momentum.
KEY CLIENT BENEFITS
Identify emerging issues early
Distinguish real momentum from isolated noise
See how themes trend over time
Understand who is driving the conversation
Inform communications and issue strategy
KEY RESEARCH METHODS
8,000+
items screened per search
400+
relevant items analyzed
6
core measures
3
time comparisons
Defined search universe and inclusion rules
Sampling and stratification across source types
Measures: prevalence, breadth, concentration, persistence and trend
Human validation of automated coding
Transparent, repeatable methodology
Measures conversation, not public opinion.
TEMPO PULSE
AI Visibility
Understand the AI Narrative
Measure how leading AI systems represent your organization, issue or candidate — how stable the answers are, what themes appear, and how they change under different conditions.
KEY CLIENT BENEFITS
See how you appear in AI-generated answers
Identify inaccurate or misleading narratives
Understand narrative stability and sensitivity
Compare how different AI platforms respond
Detect risks before they scale
KEY RESEARCH METHODS
6
AI platforms: ChatGPT, Gemini, Grok, Claude, Perplexity, Meta
3
neutral prompts per topic
10
false-claim variants
75
observations per core topic
Baseline consistency gate using three neutral prompts
Narrative stress test across controlled framings
False-claim resistance testing
Source tracking and movement analysis
Cross-engine comparison
Separate measurement of factual stability and narrative shift
Measures the AI answer environment, not user behavior.
TEMPO PULSE
Controlled Packet Testing
Test What Can Change the Narrative
Experimentally measure how changes to a controlled set of source materials affect AI-generated answers. See which changes are adopted, which persist, and how external evidence influences the narrative.
KEY CLIENT BENEFITS
Test the impact of a new website or messaging
See what actually changes in AI answers
Understand which narratives persist
Evaluate the effect of third-party evidence
Make informed decisions before you publish
KEY RESEARCH METHODS
4
test stages
3
prompt variants per stage
3
source conditions
108
outputs across AI models
Live AI visibility baseline
Current source control
Proposed source testing
Proposed source plus external evidence
Identical evidence provided to each AI model
Cross-model comparison and prompt stability
Measures which changes enter, persist or weaken
Optional longitudinal validation after publication
Measures how changes to information affect AI synthesis.
THE BOTTOM LINE
A clearer information environment.
A stronger position.
Observe the conversation
Measure the AI narrative
Test what can change it
Make better decisions
Public Research
For Data Driven Decisions
Let’s discuss your research needs.